Summary:
With the global roll out and push for adoption of Adobe Creative Cloud, Adobe wanted to create films capturing the client stories and experience with Adobe Creative Cloud. With the Adobe Symposium 2017 in Mumbai, it was a perfect opportunity to interact with a broad spectrum of Adobe clients. Some of the key customers participating in the symposium were identified and interviewed on their experience with Adobe and the latest offerings with Adobe Creative Cloud. The films were to be produced for international consumption and triggering further adoption of the Adobe products.

Outcome:
The films were not only appreciated by Adobe teams across the globe, but also by the clients whose stories and experiences were captured through these films. The films are being used effectively in their online outreach and social media strategy in India and global markets as case studies and helping the brand spread the word and attract potential clients as well.